Destination Branding Specialists

Arkansas Governor’s Conference on Tourism

Common Sense Branding - Key Take Aways

1.     Destination branding is way more than a logo. It’s about real experiences.

2.     Today’s branding requires intent to build real relationships.

3.     Selling with the senses is how everyone can get involved in place branding.

4.     It’s not good enough to be seen, the goal is to be remembered.

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